5 Basic Principles of Economics

Thinking Like an Economist

Tag: Margins of Adjustment

  • Retail Sales in Canada: Benchmarks

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    Statistics Canada recently announced that Canadians spent about $66,000,000,000 at retail stores in July. What does that mean? One of the challenges with studying economics is that people quote numbers even if the audience has trouble with the context. This lack of context is especially evident in media reports which shift between related-but-different measures (e.g.,…

  • Swiftonomics: Economic Ideas and Taylor Swift

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    Taylor Swift is accused of causing inflation. She also represents an innovative organization worth more than US$1,000,000,000. Beyond this high-level perspective on her impact, many teachers are using her career to demonstrate old economic ideas more memorably. Some instructors offer entire courses in university [1] [2] [3] [4] [5] and at the high school level.…

  • “It’s what you learn after you know it all that counts.”

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    This quote, from a successful basketball coach, reveals an aspect of learning which is poorly understood by people who have spent “too much” time in school. Teachers try to teach as much as possible because, in part, they know that there is so much more to learn. Even so, some students think that what they…

  • Fast Food and Downward-Sloping Demand Curves

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    A pair of recent news articles concerning popular fast-food restaurants noted differences for different brands. First, McDonald’s restaurants are changing tactics because consumers (in the US especially) are feeling stressed by the economy. Second, even if the Canadian economy is also performing poorly, Restaurant Brands International Inc. (RBI, which oversees Tim Hortons, Burger King and…

  • The Margins Principle

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    Economics is about behaviour and behaviour is about decisions. The margins principle is a reminder that most decisions involve concern small variations in a margin of adjustment. This idea is probably the second big lesson taught to students in their first economics course. In classes, this principle is seen in jargon such as “marginal utility”,…